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		<title>Formatting a Press Release</title>
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		<description><![CDATA[Press Releases are one of the most effective tools as far as online or digital communication is concerned. Writing the right press release is of course a difficult task.]]></description>
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		<title>7 Steps to Writing a Bullet-Proof Press Release</title>
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		<comments>http://www.globalprmedia.com/2009/09/7-steps-to-writing-a-bullet-proof-press-release/#comments</comments>
		<pubDate>Mon, 28 Sep 2009 06:02:52 +0000</pubDate>
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		<description><![CDATA[Press releases are so easy to write that everyone's writing them. That's just the problem. Reporters are inundated with press releases. Some good. Some bad. Some they post by the copy machine so everyone in the newsroom can have a good laugh. With the current trend toward electronic submission of press releases, this problem has been compounded.]]></description>
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